Logitech joins hands with CSL
Logitech has appointed Computer Source Ltd., Bangladesh as its sole regional distributor for the country, says a press release.
The appointment is aligned with Logitech's strategy to increase its geographical presence and penetrate deeper into untapped markets.
Expressing satisfaction with the agreement, Subrotah Biswas, Logitech country manager for India and South-West Asia, said "Bangladesh is one of the fastest-growing markets for computer accessories in South Asia and our efforts are built around attracting capable and committed partners who can take our innovative products and solutions to the consumers. Computer Source brings in experience, local market knowledge and highly capable staff to match our growth ambitions in this very exciting market and we are extremely happy about this collaboration."
Computer Source Ltd (CSL). is the largest technology distributor in Bangladesh and has well-established distribution network with more than 18 outlets, distributors and retail partners.
As a result of the agreement, Logitech can now offer its leading edge products and solutions to customers in the fast emerging Bangladeshi market.
AHM Mahfuzul Arif, managing director, CSL said coalition with the Logitech fulfills CSL's objectives as it constantly tries to introduce modern technology in the country. He also said that it will help CSL penetrate the market more effectively, delivering the right solution to consumers.
For all latest news, follow The Daily Star's Google News channel.
Comments