Apple has introduced the iPhone 17 Air, the thinnest iPhone it has ever made, describing it as a combination of lightweight design and professional-level performance. The device was unveiled on September 9 at the company’s headquarters in California.

Apple has unveiled the iPhone 17, introducing a series of hardware upgrades and design refinements while keeping the familiar look of its predecessor. The new device was announced on September 9 at the company’s headquarters in California.

Apple’s next big product launching event is set to begin at the Apple headquarters in Cupertino, California, at 11 p.m. Bangladesh time on September 9.

Tomorrow's Apple event, titled 'Awe Dropping', is expected to introduce the new iPhone 17 series, alongside possible updates to the Apple Watch and AirPods. Here is a brief rundown on the main things you should expect, based on current industry rumours and speculations.

Apple has been sued by two American authors who accuse the company of illegally using their copyrighted works to train artificial intelligence (AI) systems, according to a recent report by Reuters.

Apple is widely anticipated to unveil its iPhone 17 lineup on Tuesday, September 9, at an event dubbed ‘Awe Dropping’, according to numerous reports and industry rumours. While the company has not yet made any official announcements, rumours suggest the new range will include the standard iPhone 17, a radically redesigned iPhone 17 Air, and the high-end iPhone 17 Pro models.

Apple has recently lost four AI researchers to rival technology companies, as competition for AI talent among leading tech firms continues to intensify. The employees, who were part of Apple’s AI development teams, have left to join competitors, including Meta, OpenAI, and Anthropic.

Elon Musk's artificial intelligence company, xAI, has filed a lawsuit in a Texas federal court against Apple and OpenAI. The legal action alleges that the two tech giants engaged in an illegal collaboration to suppress competition within the AI sector.

Apple has entered preliminary discussions with Google to integrate the company’s Gemini artificial intelligence (AI) system into a redesigned version of Siri, Bloomberg News reported on August 22, citing people familiar with the matter.

Apple plans to invest an extra $100 billion into US, President Trump announced Wednesday, in a move that may help the tech giant avoid potential iPhone tariffs.

Apple has announced the appointment of Indian-American business executive Sabih Khan, currently Senior Vice President of Operations, as its new Chief Operating Officer (COO), succeeding longtime operations chief Jeff Williams later this month. The change is part of a planned leadership transition at the company.

Apple is facing a proposed securities fraud class action lawsuit from shareholders who allege the company misled investors about the progress of its artificial intelligence (AI) integration, particularly within its Siri voice assistant, according to a recent report by Reuters.

At its Worldwide Developers Conference (WWDC) on June 9, Apple lifted the veil on iOS 26, unveiling a refreshed design called ‘Liquid Glass’.

Apple’s annual Worldwide Developers Conference (WWDC) is set to begin at its Apple Park headquarters in Cupertino, California, at 10 a.m. PT (11 p.m. Bangladesh time) on 9 June.

A new video regarding iPhone leaks posted online by a well-known leaker, known by the handle MajinBu, claims to show a dummy unit of the upcoming iPhone 17 Air, a device that, if the footage is authentic, could represent a significant design shift for Apple.

U.S. President Donald Trump has expressed concern over Apple’s growing iPhone production footprint in India, telling Apple CEO Tim Cook that he opposes further expansion of manufacturing operations outside the United States.

Major Chinese e-commerce platforms are offering steep discounts on Apple's iPhone 16 series, with cuts reaching 2,530 yuan ($351) on premium models, according to a recent Reuters report.

Apple is reportedly preparing to raise the prices of its upcoming iPhone models set for release this autumn, according to a recent report by The Wall Street Journal.

Apple could split its iPhone 18 lineup across two different launch windows, with Pro models arriving in late 2026 and standard versions following in early 2027, according to analyst Ming-Chi Kuo and a report from The Information. This would mark a major shift from Apple’s traditional fall-only release cycle.

Apple is speeding up plans to shift iPhone production from China to India, aiming to make most iPhones sold in the US in Indian factories by late 2026, according to a recent report by Reuters. The move comes as Apple tries to avoid possible higher US tariffs on Chinese-made goods, a source told Reuters.