Bangladesh Brand Forum honours 127 creative campaigns

Bangladesh Brand Forum (BBF), in collaboration with Cannes Lions International Festival of Creativity, awarded 127 creative campaigns in the 12th edition of the prestigious advertising awards ceremony in Bangladesh, styled "Commward: Excellence in Creative Communication" at InterContinental Dhaka.

The awards were given across 25 categories in four ranks -- bronze, silver, gold and grand prix.

The 12th edition of Commward had five grand prix winners, 19 gold winners, 39 silver winners and 64 bronze winners, said a press release.

"The accolades presented today will remain a testament to our collective efforts to accept innovations and apply them for greater purposes," said Shariful Islam, founder and managing director of BBF.

Commward 2023 honoured Ramendu Majumdar, an actor, stage director, and theatre producer, with the outstanding lifetime achievement award for his contributions to industry.

It also awarded Adcomm Ltd for its contributions to the advertising sector.

Commward was preceded by the '12th edition of Communication Summit', attended by global experts, including Partha Sinha, president of The Times of India Group and the Advertising Club in India, Kainaz Karmakar, chief creative officer of Ogilvy India, and Ali Shahbaz, chief creative officer and M&C Saatchi Group Singapore.