Ruhullah Raihan Alhusain

I've been following LinkedIn Pulse for a while. It's amazing to see how the great social media giants are battling it out in the “era of customers” through innovative strategies of empowering, engaging and connecting customers. This is the 4th installment of my series on innovation.

This is the 3rd instalment of my series on “ensuring excellence in the era of consumers through innovation”.

This is the second instalment of my series on innovation. Let's discuss the big 3 'A's among global marketers – Amazon, Air Asia and Alibaba – and how they have ensured competitive advantage through innovation.

Do you know how the global companies dominated the market in a different Era? Do you know how the sources of competitive advantages have changed over time? As a fresher or a young entrepreneur, you need to know what will work best for your company.

Remember those comic books we were crazy about when we were kids? Even today those comic books may draw us more than regular books.