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It's email on the go with E75
From left: Wali Bhuiyan, CEO of BOC Bangladesh limited, Prem Chand, managing director of Nokia Emerging Asia (EA) and Gary Lye, chairman of Asia Energy Corporation (Pty) Bangladesh Ltd at the discussion session
First, there was mobile phone sets with basic programmes only for making calls and sending messeges, then came handsets with cameras and after that the internet. Although it felt great to surf on the tiny screen but emails were never that good. It always felt that emails were better on PCs or Notebooks than handsets, untill Nokia E series hit the market. After that the whole concept of mobile email changed and it got better when E75 came, the latest E series from Nokia. Promising to offer the benefits of full desktop email functionality in a mobile handset, the E75 was launched for the Bangladesh market on April 26. It is the first device to offer the latest Nokia messaging email user interface, which makes the email experience easier than ever. The launching event started with a lively discussion 'Changing face of business mobility and role of mobile email', between Prem Chand, managing director of Nokia Emerging Asia (EA), Gary Lye, chairman of Asia Energy Corporation (Pty) Bangladesh Ltd and Wali Bhuiyan, CEO of BOC Bangladesh limited and president, Foreign Investors' Chamber of Commerce and Industy, Bangladesh. From their own experiences the discussants spoke how mobility has shaped their business and changed the way they work. "We live in a global village today and unfortunately we operate in different time zones and it's extremely important that we are connected at all times," said Wali Bhuiyan. "Before we could not work untill we went to the office, but today my office is here (gesturing rowards his Nokia E series). You have got to make a day which must be 42 hours as oppose to 24 hours. Otherwise it's tough to survive in this modern world," he added. While talking about how technology involves cost and mobility can be a competetive advantage for a business, Prem Chand said, "If you really look at the cost it's insignificant when you think about the productivity gains. There is 24 hours a day, but having that connectivity and being able to connect to the global world you can do twice the work." When asked about adapting technology, Gary Lye said, "If we think about technology, it's user friendly but if you have a Nokia device in your hand it's even easier to use, there is only few buttons to press. Technology is now so simple but incredibly powerful." After the session, Prem officially unveiled the E75 device, which started selling in the local market from April 28. Unlike other E-series handsets, the E75 features a slide-out Qwerty keyboard and two customisable home screen views offering business and personal user interfaces. When the E75 is open to display the QWERTY keyboard it becomes 80mm wide. The handset can be used in a horizontal or vertical position, obviously if you are typing a text message you would want to use the QWERTY keyboard so would therefore be using the E75 in a horizontal position. The complete integration of its email and messaging services would allow for an efficient three-step email setup. The E75 has also been configured to offer access to both corporate and consumer email accounts, including Yahoo Mail, Gmail, Hotmail, Mail for Exchange and IBM Lotus Notes Traveller. The handset also offers integration with Nokia's web-based Ovi services, including Ovi Files for storing and accessing files and documents on a PC even when it is offline. The phone has a pricetag of BDT 30,800 for the local market.
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