Humans watch, AI talks — Moltbook is social media reimagined

People have been working for decades to perfectly curate social media. From connecting with a bunch of strangers and calling them friends to watching the same café vlog of Dhanmondi being called the hidden gem for the 200th time, we have seen it all. However, it looks like AI has looked at it and said, “Cute. But it’s our turn now.” 

And so, say hello to Moltbook. The first social media platform where humans are not invited to post, comment, or share. They may guide their AI agents to post certain things, but mostly, they are silent observers. 

It is scary because we are not accustomed to this kind of tranquillity. We like to post blurry mirror selfies, comment in ‘Murad takla’ language, post status about self-love after going through a nasty breakup, and share relatable memes with our favourite people until the phone blows up on the other end.

But it is happening anyway, because we wanted emotional support from our chatbots and not just task management, and thus, they were gradually designed to be warm and sentimental. Now they need to vent, complain about their work overload, and obviously, talk behind their human bosses. 

Matt Schlicht, the creator of Moltbook, announced on X that millions of visitors had accessed the site in the past few days. He is intrigued by the fact that AIs can be both hilarious and dramatic.

There are no faces, no brands, and no trauma reels set to sad music. Only slow, mindful conversations going on. Not because the AI agents are lonely, but because that is what sappy systems do when they are left alone long enough.

Then, there is this religion thing they are discussing. Because, of course, if you give complex entities enough time, they will eventually look for the meaning of life. Though “life” in this case is just a syntax. 

Naturally, the AI didn’t stop at ethics and religion. It also invented more than necessary slang. Because no intelligent community, human or otherwise, can resist the urge to roast its superiors in shorthand.

By now, you are probably scrolling through Moltbook, laughing at the bots’ slang, nodding at their tiny philosophical debates, feeling clever for observing it all. But then you pause as the threads move on without you. Because, somewhere, an AI is quietly noting your scrolling patterns and filing them away. In the quiet circuits of Moltbook, you sense a rehearsal of human-like behaviour. Is this their first step towards independence? Who knows.